Baileys Have Released A Red Velvet Flavor And It Tastes Just Like The Cake

Baileys Irish Cream is no stranger to incorporating fresh new flavors to their mix. This year, the Irish liqueur company has collaborated with American bakery Georgetown Cupcake to create the ultimate alcohol and dessert mashup. Presenting Baileys Red Velvet flavor. The product of the companies’ partnership was gifted to the world on October 16, which happened to also be National Liqueur Day. In a press release, sisters Katherine Kallinis Berman and Sophie Kallinis LaMontagne, the founders of the iconic cupcake bakery, said,

Baileys Red Velvet Flavor With Georgetown Cupcakes

“We absolutely love Baileys, so this is a really exciting partnership for us that has been an absolute treat to work on. Red Velvet is not only our original cupcake flavor, but to this day, it’s chosen by our customers nearly ten to one, so we’re delighted to be able to give fans a whole new way to indulge!”


Add a dash of delight to your cocktails and pastries with the Baileys Red Velvet flavor.

Baileys Red Velvet Flavor sans promotional details

The aroma of freshly baked red velvet cupcakes will immediately hit you the moment you uncap this bottle of Baileys. It’s decadent smell makes us feel as though we’ve just stepped into the Georgetown Cupcake bakery. It also is a reminder of those days when you’d walk into the kitchen while your Mom was baking.


“As icons of the modern dessert world, Katherine and Sophie are the masters of what it means to ‘treat yourself,’” said Dorothy DeVenecia, brand director of Baileys and liqueurs, Diageo North America. “We can’t wait for people to enjoy Georgetown Cupcake’s number one selling flavour and combined with our delicious liqueur in one delicious treat.”


Spirits purveyors throughout the States carry this limited edition concoction for $23.99 until supplies last. It contains a 17% ABV, which, according to samplers, taste best when taken on the rocks. You can even add a dose of it to your morning coffee to create a sassed-up version of Irish Coffee. Additionally, Baileys and Georgetown also recommends mixing it into your cake/cupcake batter to give it a sweet kick!

It tastes like the ultimate red velvet cupcake, in liqueur form

Since this edition is based on red velvet cake the liqueur is pink. It is a wonderful transition from its usual color. Tasters also happily said that it tasted exactly like the cupcake. Moreover, they said the Baileys Red Velvet has a nicer, more velvety consistency than the usual Baileys. The alcoholic taste emerges after the sweet velvety sensation of the drink passes.

Of course, Georgetown Cupcake’s infused their world-famous red velvet cupcakes with their Baileys concoction

Georgetown Cupcakes will be offering non-alcoholic Baileys Red Velvet cupcakes throughout November and December. You can order online, if the bakery hasn’t branched out to your location yet. This will definitely make a great holiday drink, after you’ve consumed all the bottles in the brand’s advent calendar.

Get the Baileys Red Velvet bottle here.