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    Home » Uncategorized » ”It Was Never A Dress” Is A Campaign That Will Change The Way You Look At Women’s Bathroom Signs Forever
    Uncategorized

    ”It Was Never A Dress” Is A Campaign That Will Change The Way You Look At Women’s Bathroom Signs Forever

    Woman Transformed Into Superhero Bathroom Signs
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    Activist, author and programmer Tania Katan has come up with a novel way of brightening up mundane womens' toilet signs. Instead of the dress-wearing bathroom sign figure we're used to, Katan's signs feature a woman in a superhero-style cape, along with the slogan, "It was never a dress". A clever design, sure, yet what's the point of it? Turns out Katan, the Curator of Code at software developer Axosoft, launched her "It was never a dress" campaign in an effort to encourage more women into tech jobs, a usually male dominated domain. Check out the cool imagery below…

    Website: itwasneveradress

     

    The campaign aims to empower women by changing how we look at bathroom signs.

    bathroom-sign-woman
    itwasneveradress

     

    In the campaign's photography, the women's bathroom sign is actually a silhouette of a super hero.

    bathroom-sign-dress
    itwasneveradress

     

    Tania Katan wants to see more women become involved in software development.

    bathroom-sign-tania
    itwasneveradress

     

     

    She hopes her campaign will see more women be inspired to enter the tech industry, often thought of as a man's domain.

    bathroom-sign-cape
    itwasneveradress

     

    bathroom-sign-hero
    itwasneveradress

    bathroom-sign
    itwasneveradress

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