”It Was Never A Dress” Is A Campaign That Will Change The Way You Look At Women’s Bathroom Signs Forever

 

Activist, author and programmer Tania Katan has come up with a novel way of brightening up mundane womens' toilet signs. Instead of the dress-wearing bathroom sign figure we're used to, Katan's signs feature a woman in a superhero-style cape, along with the slogan, "It was never a dress". A clever design, sure, yet what's the point of it? Turns out Katan, the Curator of Code at software developer Axosoft, launched her "It was never a dress" campaign in an effort to encourage more women into tech jobs, a usually male dominated domain. Check out the cool imagery below…

Website: itwasneveradress

 

The campaign aims to empower women by changing how we look at bathroom signs.

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In the campaign's photography, the women's bathroom sign is actually a silhouette of a super hero.

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Tania Katan wants to see more women become involved in software development.

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She hopes her campaign will see more women be inspired to enter the tech industry, often thought of as a man's domain.

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