When was the last time you spoke face to face with a friend or a loved one? When was the last time you switched your smartphone off and just enjoyed life on your terms with no interruptions? For an increasing number of us smartphones are becoming an actual addiction which is blocking normal interaction between people. Check out these photos which illustrate the idea that the more you connect electronically, the less you connect physically. Created by Beijing-based Shiyang He from the advertising agency Ogilvy, these ads for the Shenyang Center for Psychological Research pack a real punch which makes us viewers ask whether society's fascination with the smartphone symbolizes the end of conversation as we (used to) know it.
Website: Behance
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